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Surprising Drive

Kia Drives to Surprise

Our obsession with building incredibly high-quality
automobiles has led Kia to reach historic milestones.
Follow Kia’s journey
and discover the record breaking results we create.

Fastest Growing Brand Fastest Growing Brand Fastest Growing Brand

We are proud to introduce how Kia demonstrates
strong performance as a global brand in terms of
brand power and value.

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Global Car Sales
Breaking our sales
record
More than 3 million vehicle
sales a year
On a shipment basis, we surpassed the 3 million vehicle sales mark for the second consecutive year with 3,050,908 vehicles sold in 2015 versus 3,041,685 units sold in 2014.
Best Global Brands 2016 Interbrand
Continued brand
growth
Rises to 69th in Interbrand’s
2016 Best Global Brands report
The global value of the Kia brand has grown by 12% over the last year, reaching 6.3 billion USD in 2016. Interbrand attributes this spectacular growth to ‘the world-class Kia product line-up, and engagement with worldwide communications activities centered on developing the brand’s image’.

World Renowned Quality World Renowned Quality World Renowned Quality

We have confidence in the quality and durability of
every car we offer. Kia has championed numerous
quality-related certification authorities worldwide.

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  • J.D. Power Highest Ranked in Initial Quality

    2016 SOUL - 'Highest Ranked Compact Multi-Purpose Vehicle In Initial Quality in the U.S. Two Years In A Row' by J.D. Power 2016 SPORTAGE - 'Highest Ranked Small SUV in Initial Quality in the U.S.' by J.D. Power 2016 SOUL - 'Highest Ranked Compact Multi-Purpose Vehicle In Initial Quality in the U.S. Two Years In A Row' by J.D. Power / 2016 SPORTAGE - 'Highest Ranked Small SUV in Initial Quality in the U.S.' by J.D. Power 2016 SOUL - 'Highest Ranked Compact Multi-Purpose Vehicle In Initial Quality in the U.S. Two Years In A Row' by J.D. Power / 2016 SPORTAGE - 'Highest Ranked Small SUV in Initial Quality in the U.S.' by J.D. Power

    View J.D.Power Report ** Disclaimer   >
    *Disclaimers
    J.D. Power: The Kia Soul received the lowest number of problems per 100 vehicles among compact multi-purpose vehicles in the proprietary J.D. Power 2016 Initial Quality Study. Study based on the responses from 80,157 new-vehicle owners, measuring 245 models and measures opinions of new 2016 vehicle owners after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2016. Your experiences may vary.
    Visit www.jdpower.com.

    J.D. Power: The 2016 Kia Sportage received the lowest number of problems per 100 vehicles among small SUVs in the proprietary J.D. Power 2016 Initial Quality Study. Study based on the responses from 80,157 new-vehicle owners, measuring 245 models and measures opinions of new 2016 vehicle owners after 90 days of ownership. Proprietary study results are based on experiences and perceptions of vowners surveyed in February-May 2016. Your experiences may vary. Visit www.jdpower.com.
  • IIHS Top Safety Pick +

    TOP safery pick+ : 2016 OPTIMA, 2017 SPORTAGE, 2017  SORENTO 4-DOOR SUV / Top safety pick : 2016 SOUL, 2016 SEDONA, 2016 SORENTO 4-DOOR SUV When equipped with optional front crash prevention (only applies to models sold in the U.S.)

  • Euro NCAP Five-star Safety Ratings in 2015

    2016 best buy award winner

    Kia Optima and Sportage
    Euro NCAP five-star safety ratings in 2015
    Optima and Sportage have both been awarded the maximum five-star crash safety rating by Euro NCAP.
    Both scored particularly highly for adult protection, scoring and child occupant protection.
    Also was praised for its ability to protect passengers in all seats.

World Renowned Quality World Renowned Quality World Renowned Quality

We design Kia vehicles to be reliable and beautiful to drive.
Over the last decade, the design industry has taken notice.